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Assuming you can get the content (Facebook posts, blog posts, photos from customers, reviews, etc.) and users (emails, app users, pixeled users, check-in users, etc.) piped in automatically, you still have to deal with specifying the business logic of sequences . In other words, you have to chain out content delivery according to the customer persona and where they are in the funnel. The current batch of marketing automation companies out there do this nascently via drag-and-drop flow charts. Id argue that even if Facebook were to create the ultimate version of Power Editor, there is no way it will succeed in asking customers to build duplicate funnel logic within Facebook. It will have to integrate with the marketing automation companies to replicate the same logic into Facebook. Same users and contentjust delivered beyond just email, which is whats currently happening. The marketing automation companies are really just email automation companies, since they dont extend across all marketing channels yet. I predict three more years before Facebook is truly able to help mainstream small business owners. The delay is less about their technology, which is already robust enough, but about partners that need to integrate platforms and about educating marketers what Facebook is and isnt. Google was founded in 1998 (2000 for AdWords), so thats 17 years. And Id argue that it istoo hard (at least its ad platform) for most businesses to use.
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refugee program. But during Yates 2015 Senate confirmation hearing, Alabama Sen. Jeff Sessions who is now Trumps yet-to-be-confirmed nominee for attorney general grilled Yates on her responsibility to defend the Constitution and U.S. laws against then-President Barack Obamas unlawful views. You have to watch out because people will be asking you to do things and you need to say no, Sessions said during the hearing. If the views the president wants to execute are unlawful, should the attorney general or the deputy attorney general say no? Senator, I believe the attorney general or the deputy attorney general has an obligation to follow the law and the Constitution and to give their independent legal advice to the president, Yates replied. View photos Sen. Jeff Sessions questions Sally Yates during her 2015 confirmation hearing. (Screenshot: C-SPAN) More Video of the hearing was unearthed by CNN on Monday after Yates was abruptly fired and replaced by Dana Boente, U.S.
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